This is for the OGs...
Our Voice
The Old Gamer FightClub has Big Harada Energy. We are old but energetic. Here is how the OGFC voice can stay consistent throughout all platforms.
OGs are Relatable
and we understand the world of OG. Speak like a veteran who’s been around the block but is still growing — living the OGLife. We use inclusive langauge like "we" and "us".
OGs are Punchy
and use witty and casually-confident turns of phrase and bold analogies. It's the adult-life meets adult language.
OGs have a Negative Edge
and are a bit gritty and irreverent, yet never mean-spirited — its self-depricating and motivational. It looks good and bad all at the same time.
Our Tone
The Old Gamers FightClub Tone takes on several tones. We are Self-Depricating, energtic, nostalgic and inclusive.
Self-Depricating
Self-Depricating Humor (Sorta) - We are old and maybe not so good at these games. We don't care, we embrace OG Life struggles. We wear “You Got Career. You Got Kids. You Got Bills.”—with pride and a smile.
Energetic & Pumped
and use witty and casually-confident turns of phrase and bold analogies. It's the adult-life meets adult language.
Nostalgic
and are a bit gritty and irreverent, yet never mean-spirited — its self-depricating and motivational. It looks good and bad all at the same time.
Inclusive & Welcoming:
and are a bit gritty and irreverent, yet never mean-spirited — its self-depricating and motivational. It looks good and bad all at the same time.
Do's / Dont's / Examples
The Old Gamers FightClub Tone takes on several tones. We are Self-Depricating, energtic, nostalgic and inclusive.
OG vs Old Gamer
While both title OG FightClub and Old Gamers FightClub can be used. The preferred usage is the "OG FightClub" for its inclusivity to non fighting gamers or non gamers that may be part of the club. The group should emphasize the #OGLife whenever possible.
Don't
Do not add a space in between OG
Do not add a period after the O or G
Do not add a space in between Fight and Club (always written as FightClub)
Do not write Club in a lowercase C (always written as FightClub)
Do
Inclusive & Welcoming:
and are a bit gritty and irreverent, yet never mean-spirited — its self-depricating and motivational. It looks good and bad all at the same time.
