• How to look like an OG.

  • Brand Identity

    Who Are We?

    The Old Gamers FightClub is a lifestyle brand exploding with personality and energy. From the bum-knee crew to the try-hard xquad, we have xomething for everybody.

  • Section image

    Logo

    Big Harada Energy is the name of the OG logo. A mascot logo beaming with all the qualities of an OG, just hit by the #OGLife and told "go home and be a family man."

    • Do not modify or cover the logo.
    • Do not strectch or smush proportions of logo.

  • Section image

    Colors

    The OG colors of Yellow and Black are inspired by the iconic jumpsuits in "Game of Death" and "Kill Bill". They represent the energy and optimism that comes with being an OG.

    Track Suit Yellow - fff200

    5 O'clock Shadow Yellow - fed40c

    Tracksuit Black - 000000

  • Section image

    Typography

    OG fonts should have Big Harada Energy. Bold and seasoned enough to get the job done.

    • Bebas Kai is used for headline and display font.
    • Futura PT should be use for body copy.

  • Photography

    • Bold, colorful and highly contrasted.
    • Lifestyle images of the OG Life. .
    • All images should include real people with the logo over the face to complete the story.

  • Iconography & Illustrations

    Coming soon...

  • OG Brand

    Links to learn more about the OG brand.

  • Brand Overview

    A high-level look at the OG Brand

    Tone & Voice

    How to sound like an OG.

    Social Media

    How to find success on social.

    OG Merch

    Go OG Go OG Go

    Events & Tourneys

    The OG experience.

    OGTV

    Evergreen Entertainment & Edutainment.

Cookie Use
We use cookies to ensure a smooth browsing experience. By continuing we assume you accept the use of cookies.
Learn More